We will all be immensely relieved to learn that google does not need a gypsy and a crystal ball to tell us what the future holds as far as search technology is concerned. Their mathematicians can work that out themselves! And, apparently, with amazing accuracy. Basically my understanding is that by looking at the trends of the past they can extrapolate on these to find out what we will be searching for up to 12 months from now. Next motn will be pretty accurate in their calculations with increasing error up to 12 months but still fairly safe predictions. The only serious question I have is why would they want to do this - and I bet there are a million answers!
Naturally you coudl have to be a psychic to tell of upcoming scandals and events in the coming 12 months which will stake the world of news and which are impossible to predict but by and large the trends overall search can be predicted with up to 80% accuracy. Travel, fashion, etc. all big search areas and they will remain so. But I wonder what is the overall use for google in being able to predict such search behaviour?
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